ILLUMINATING HERITAGE

B. Braun Medical, a medical device company with a rich history of breakthrough innovation wanted to showcase its contribution to the medical world in the executive area of its United States headquarters. The goal was to uncover how best to share well over a century of history with employees, clients and suppliers alike.

The company’s marketing department created a mock-up of their initial concept. From there Valley Wide Signs and Graphics of Allentown, PA, engineered, fabricated and installed an illuminated 40’ long by 30” high company timeline accompanied by a 30’ long by 30” high product portfolio. Valley Wide Signs chose LuciteLux® Light Guide Panel (LGP) for its unique lighting capabilities and superior depth of color when lit. The artwork is printed in reverse and applied to the back of the sign to create visual dimension and to prevent scratching. U-channels incorporated into the rails on the top and bottom press LEDs against the material for optimal illumination and conduct the heat away from the LEDs.

“It was LuciteLux® LGP that brought the vision of this concept to life. Early in our search for materials that we realized traditional acrylic didn’t have what it takes. LGP’s unique properties provided even illumination and allowed us to achieve the wow-factor and lit floating effect we were aiming for in the design.”

Steven Gingras, President, Valley Wide Signs and Graphics

Project/location: Bethlehem, PA
Client: B. Braun Medical, Inc.
Art Design: Robert Buss, B. Braun Medical, Inc.
Engineering, Fabrication and Installation: Valley Wide Signs and Graphics
Product used: LuciteLux® Light Guide Panel